Sam Frost

Director

Sam Frost brings her extensive communications expertise in edtech, K-12 education, and strategic media relations to help organizations elevate their brand, drive meaningful engagement, and influence the future of education technology. She is skilled in crafting multi-dimensional campaigns that leverage earned media, brand storytelling, and influencer partnerships to advance her clients’ missions. She is passionate about helping edtech organizations harness the power of communications to create lasting impact.

Sam spent several years at WE Communications, leading integrated communications efforts for Fortune 100 companies. Before that, Sam worked in the public sector, supporting communications for the City of Bellingham, Washington. 

Sam holds a Bachelor of Arts in Journalism (Public Relations) from Western Washington University. Based in Seattle, she’s a self-described serial hobbyist, always exploring new pastimes—from pottery and baking to visiting every coffee shop and bookstore in town.